by Boris Mahovac | Oct 25, 2007 | Affiliate Marketing, Driving Traffic to Your site, SEO for Affiliate Marketing, Small Business Marketing, Tracking and Split Testing, Web Site Development
The easiest way to manage an affiliate program is to use shopping cart softwarethat also has the affiliate module available, either as an add-on feature, or it is included in the basic package. The system I use is 1ShoppingCart (you may have heard of it under a...
by Boris Mahovac | Oct 23, 2007 | Affiliate Marketing, Joint Ventures and Pertnerships, Small Business Marketing
Create a Product or Service The first step in creating your own affiliate program is having something that others would be interested in promoting. Digital products, such as software, music, and ebooks are easiest to promote and sell. With products that are delivered...
by Boris Mahovac | Oct 22, 2007 | Testimonials
Boris listened to what our likes and dislikes were. He created an effective and unique marketing piece. He brought several concepts to us to work with, and provided excellent advice throughout the process.” Carol Ann Chyz, Mississauga Wealth Management of...
by Boris Mahovac | Oct 9, 2007 | Affiliate Marketing, Joint Ventures and Pertnerships, Small Business Marketing
Affiliate marketing is one of the easiest and most effective ways of earning money online. Since these programs are easy to join, implement and pay a commission on a regular basis, more and more people are now entering this business. Committing some of the most common...
by Boris Mahovac | Oct 3, 2007 | Testimonials
I just gave Boris a 100% bonus! I think he’s not charging me enough! He not only designed my e-newsletter, but he also puts it together for me, maintains my list, uploads my articles to article directories, and so much more. He’s a constant source of ideas...
by Boris Mahovac | Sep 25, 2007 | E-newsletter Publishing, Email Delivery Best Practices, Email List Management, Email Marketing, Email Service Providers
Moving to double opt-in is a good idea, but you have to be careful how you implement it, otherwise you may end up inadvertently decimating your list! Although the following instructions are specific to Constant Contact, the principle is applicable to other Email...
by Boris Mahovac | Sep 25, 2007 | Business Networking, E-newsletter Publishing, Email Marketing, Off Line Marketing Strategies, Small Business Marketing, Special Reports and Whitepapers
It’s bonus time! Last couple of weeks I’ve been busy writing, recording, sound-editing, re-writing, and then re-recording my new special report: “The 4 Biggest Mistakes to Avoid in Marketing Your Small Business.” It’s now ready in audio format you can listen to on...
by Boris Mahovac | Sep 12, 2007 | E-newsletter Publishing, Email List Management, Email Marketing, Email Service Providers, Off Line Marketing Strategies
This is a very common practice, especially with those businesses that deal with clients mostly off line, such as retailers or dentists. When a new customer walks in to your shop or practice, you can ask him to sign up for your email newsletter. You then enter that...
by Boris Mahovac | Sep 12, 2007 | Personal
In most countries, September is the time kids return or start school. Last week I took my son Luka to his first half-hour visit with his old kindergarten teacher. Yesterday he went to school for an hour, and on Wednesday, he’s in for half-day. Only on Friday does he...
by Boris Mahovac | Sep 2, 2007 | E-newsletter Publishing, Email Delivery Best Practices, Email List Building, Email List Management, Email Marketing, Email Service Providers
This is a complex question, and must be dealt with on a case-by-case basis. Here are some general tips on importing your list: Depending on where you live and where your ESP is based, different rules and laws will apply. For example, regardless of where you live, if...
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