Applying these simple SEO strategies will do wonders for your organic search engine results.
3. Write a meaningful description for each page
This goes under the tag. For this you have about 25 words, or 160 characters. Write this paragraph of 2-3 sentences so that it sounds like aclassified ad for the page. Each page should have its own unique meta tag description, relevant to the content of the page, using relevant keywords people are likely to use to find you.
4. Compile a list of keywords for each page
This goes under the tag. Some experts say that you should keep the keyword meta tag under 1,000 characters, some say 256. I’d suggest keep it as short as possible but make sure you cover everything you need. Make sure you pick the keywords that are relevant to the page and to the overall site content. Try to make the first 10 keywords your strongest ones. By the way, by “keywords” I mean single words and phrases, such as “ezine design” and “e-newsletter production services.”
5. Use relevant keywords when you write copy for your pages.
Don’t stuff your page with keywords, search engines will penalize you for it, and secondly, and more importantly, the humans reading your pages would most likely see through your tactic and abandon the page as quickly as you can say SEO.
One final thought: don’t fall for the idea to have your web site submitted to hundreds of search engines by some automated process. Simply go to Google, Yahoo and MSN and submit your web site’s home page only manually, it won’t take you more than a few minutes.
As a matter of fact, if you’ve done your basic SEO homework, you don’t even need to submit your site, the search engine spiders will find it and index it properly.
Please also read Basic SEO: 5 Free Do-it-yourself Strategies, part 1