by Boris Mahovac | Jun 30, 2008 | Branding for Small Business, E-newsletter Publishing, Email Design, Email Marketing, Small Business Marketing, Web Site Development
Don’t copy what others are doing. Try to find your own style, your own voice. Again, you’re creating a relationship with your audience, and how can you do that if you’re copying someone else’s style? The only way you can create that...
by Boris Mahovac | Jun 27, 2008 | Driving Traffic to Your site, E-newsletter Publishing, Email Delivery Best Practices, Email List Building, Email List Management, Email Marketing, Small Business Marketing
Don’t buy or rent email lists, unless you know 110% that the company who offers such lists is kosher. If anyone offers you a list of 1 million emails for $99, or whatever price, run like crazy from them. Same applies to joining online list services, such...
by Boris Mahovac | Jun 23, 2008 | Testimonials
I forwarded a copy of your last e-zine to my client where you reviewed 4 [Email Service Providers] along with your assessment of iContact. I also recommended that they also sign up for your e-zine which has some great content every issue. Thanks again for taking a...
by Boris Mahovac | Jun 11, 2008 | Tele-seminars
Tomorrow night I will be interviewed by AnaMaria Herrera for a free tele-seminar on email marketing. AnaMaria is an Emotional Freedom Technique practitioner from Santa Barbara, California, and although the tele-seminar is intended for her fellow EFT practitioners, you...
by Boris Mahovac | Jun 1, 2008 | E-newsletter Publishing, Email Delivery Best Practices, Email Design, Email List Management, Email Marketing, Email Service Providers, Small Business Marketing
Programs such as Outlook, Eudora, Thunderbird or online email services such as Yahoo, or Hotmail are not to be used. They may be free to use, but will not give you all the options you might like to have, and besides, may also be unlawful, depending on your country’s...
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